When a publication is trying to gain a new audience, it’s time for a redesign. That’s when we were approached to help revamp Kaufman County Life Magazine. With a new masthead logo, page architecture, new typography fonts and a rotating, seasonal color palette, we gave the readers of Kaufman County a magazine that’s reflective of the life and times of residents and communities there. It has a home town, familiar feel, with a modern, simple, easy to read structure. The response has been overwhelming, with advertising sales increasing each month.
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